It wasn’t too long ago that to build a website, you’d need to write all of the HTML and CSS code yourself, but the range of modern Content Management Systems (CMSs) now means that this isn’t the case. But what actually is a CMS and which is the best one?
One of the key differentiators between a successful startup and a failure is marketing. You may have the most amazing, ingenious product ever invented. You may have even created an entirely new market. But if you don’t have an effective marketing strategy, nobody will hear about it, you won’t make any sales, and your business will go under.
Launching an eCommerce business is very affordable. Even though you still need to deal with issues like storage and delivery, and properly automate your website, at least you don’t have to lease an actual store and hire people to run it. This being said, it is more than clear that running an eCommerce business is logistically easier than starting a traditional resale business. Still, this doesn’t mean it is easy. On the contrary, there are so many things you need to pay attention to and here are some of them.
Having the right tools to help you run your business is incredibly important. However, the stress of getting a start-up off the ground means that your time is limited and the amount of things that you have to do pile up each day; if you don’t have the right tools to deal with certain things you could be wasting valuable time.
In this article, there are five essential tools that all start-ups should use to make the seemingly endless stressful periods run smoothly.