Over the past decade, how has the workplace changed? What are the different trends driving the future of the office space as we know it? A lot of the workers from the 1970s through the 1990s would not even be able to recognize the offices of today. The headquarters for a lot of notable companies, including Twitter and Google, do not look a thing like the older cubicle layouts.
Most startups do the same ‘ol thing. They setup the basic social media profiles and pages. You know, the ones that everyone uses: Facebook, Twitter, LinkedIn, Google+. And if your product is visual, maybe Pinterest and Instagram as well. Then they start posting self-promotional updates and hope and pray that people randomly discover their pages and start following them. This strategy rarely works…
Top-notch developers are regularly sought after by major companies. Every day we hear stories about Google, Apple, Tesla, and other big players poaching each other’s best talent. So how can your business attract new people and keep them in technical positions? One company, DevelopIntelligence, believes they have the solution.
I just discovered this brilliant tool and wanted to share it with you. Most of us involved in marketing have some knowledge about SEO basics. You likely know what SEO stands for: Search Engine Optimization. Easy. And you’ve probably heard people talk about “keywords” and “backlinks”. But unless you’re some kind of robot genius, it’s pretty difficult to write SEO-optimized content (ie. content that Google will LOVE) on-the-fly. Until now…
I think it’s undeniable that a happy workplace is a better workplace, and as we usher in 2016 we will start seeing changes to reflect this. Back in the day working in stuffy old corporations where smiling was a no-no and having fun was a sign of being unfocused, meant that if you joined in, the boss viewed you as a bad egg. Luckily, times have changed and it doesn’t mean a lack of professionalism by laughing at work, and in fact, now more than ever it’s encouraged.
Reputation management does not have to be difficult especially thanks to the sheer vastness and size of the online world.
We thought we’d consult the professionals for advice and asked Reputation Communications for some tips on the best ways to keep a positive online rep. So, why not use the following tips to keep your business at the top.
It’s difficult to understand why massive companies like Google and Ebay fail to resonate with a Chinese audience. For example, when Ebay tried to break in to the Chinese market they failed because a local company called Taobao simply understood the Chinese people better, and no matter how much money Ebay threw at it, they couldn’t get to grips with the Chinese market.
This info-graphic helps provide some insight into this common problem…
Working on a start-up can take a ton of effort, but it is well worth that effort if your startup grows into a profitable company later on. Often it requires a lot of time and commitment to turn a start-up into a profitable business, but luckily there are many accelerator programs that can help make this A LOT easier.
The usage of start-up accelerator programs has slowly but steadily escalated to being one of the most sought out programs for new businesses as of late. Tons of start-up accelerator programs are popping up across the globe and apparently participating in one of these programs has become a rite of passage for many young entrepreneurs.
First off, congratulations on making the decision to join the app age and employ the latest technology to boost your business. Now the fun really begins as you look at the options for actually creating this app. As with everything else there are many avenues open to you and deciding which way to go can be pretty daunting if you have done a Google search for ‘creating business apps’.
Anyone can have an e-commerce website. But the difference between having a successful e-commerce website and one which itself becomes a financial drain is the conversion rates you achieve – that is, the number of people who actually buy something having arrived on your website.