Digital Marketing

A Few Basic Things to Know About Digital Marketing Before Stepping in

Digital marketing is basically a set of strategies used in promotion of brands, products, and services through one or more forms of electronic media. This brand new marketing concept is significantly different from conventional marketing as the marketers have a better grip on the process by analyzing campaigns closely to identify which works and which doesn’t.

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A Guideline to a Logistics Start-Up

Logistics has been with us since the days of the two world wars. No wonder that it has become one of the branches that is commonly used to manage inventories with the help of scientific methods such as transportation, warehousing and distribution. The main objective of logistics is to facilitate the movement of products and services from where they are produced or manufactured to where they are to be utilized or used at the least possible cost.

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Secrets of Content Marketing That Experts Don't Want You to Know

Secrets of Content Marketing That Experts Don’t Want You to Know

With more than 60% of businesses already using content marketing for their inbound marketing techniques, you can’t deny that it’s critical in establishing a brand’s online reputation. Today people aren’t impressed with traditional marketing techniques; they want more customized, genuine and focused information.

But wait … content marketing isn’t just good for impressing customers. Google loves it too. It’s one of the most popular marketing techniques for getting organic traffic and generating conversions.

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